Talking about social media means, we are discussing about Facebook, Instagram, Twitter, LinkedIn, Pinterest and other platforms. These platforms are an advantage in today’s era for every organization to connect with millions of customer very easily. Through Social Media, a user can learn about your brand and product very easily and get in touch with you through your page or profile. Through social media platform, as an organization you can easily connect with users with solutions or products that user need and corelate something with their problem.
We at Re Nutech Solutions can help you to create your strong presence on social Media platforms and generate more leads and business for your organization by running and posting regular updates in the form of text, image & video on social media. We cover the whole process from planning to report under social media optimization service.
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We illustrate the visual component of any social post, usually in the form of images to upload on all Social Media platforms of Brands. We take care of all factors that are vital for graphics designing for social media platforms. Our graphics designing service makes it look professional that provides expected brand recognition. Our color selection procedure, text to image ratio, etc. are always part of overall content strategy.
We write text content for social media platforms to target the reach of a larger audience. We use catchy taglines as per the business industry of customers and optimize the post with the proper use of Hashtags. We prepare content strategy as per business growth goals which resemble the features and alignment with content posted.
Our process of analyzing the business requirement via social media platforms to target the audiences and developing a strategy to give growth, boost and empowered the quality level of the customer's brand. Our content distribution, conversation and collaboration with the third party on social media is the strongest part of the delivery best service as social media profile management.
Social Media Marketing Strategy is the key to the whole marketing plan on social media platforms. Strategy building keeps the business marketing in a thoughtful and measured way. Our strategy building for Social Marketing starts with Competitive Analysis and ends with the preparation of a content calendar.
Content Re-sharing on Social Media Platforms is vital to circulating the information that helps customer's brands or businesses to extend their shelf-life and gain wider reach by targeting a specific audience. Our dedicated team targets all possible ways to share and re-market the content with the following algorithm suited by Social Media Platforms.
Creating segmentation of the audience gives a possibility to target reach based on the filters of your choice and helps you to get an exact insight into your customer. We implement audience filtering as per group of people which have same or similar kind of traits. We target as per demographics location, interest, job title, etc.
Our Social Media Management includes tracking and monitoring which covers all aspects of customer messages and responses, tracking of reach, activity on pages or profiles, conversions from pages, post's performance, etc. Monitoring on competitor pages and their strategy is also a vital part of our social media management.
The marketing and sales funnel describes what a company must do at a certain point to handle customers. Funnel creation starts with brand publicity or when customers become aware of your brand and ends when customers opt for the brand product/service. Funnel majorly works with campaign strategy where we want more and more conversion.
We always try to generate high-quality leads through organic behavior on social media platforms. We focus on B2B and B2C Lead generation all strategies which perform well on execution and people start to share their contact numbers on Messages, Comments, etc. We provide service from Lead Generation to ROI tracking. After lead generation, we always follow them for engagement and retention.
Social media is all about conversations, community, connecting with the targeted audience and making a relationship. This is the same that Re Nutech Solutions do in our social media management services. We monitor all platforms to create a communication channel with tentative customers. We introduce the brands, gather the revert and forward it to our customers.
Our social media management service is not only limited to managing Facebook or Instagram. We handle the customers and interact with them as per business requirements. Our moto is to increase customer support efficiency by assigning a dedicated account manager. We nurture leads and make them ready for sale to our customers.
Video is the best tool to highlight products or services on social media platforms. The professional and creative video makes it easier for a viewer to decide what they want to purchase and adapt. Re Nutech Solutions Provides best and affordable video creation and editing service for our customers as per their business requirements. We provides basis 2D animation video, explainer video, white board video, Voice Over, etc. support to enhance social media accounts for our customers.
|Ads Video (10-15 Secs Music Based) / Reels||4||6||8|
|Group sharing in FB||5||7||10|
|Meeting, Planning & Consultation||1||2||4|
|Followers Increase on FB||200||400||500|
|Followers increase on Instagram||100||250||400|
|Followers Increase on LinkedIn||50||100||200|
|Followers on Twitter||-||-||200|
|Subscribers Increase on Youtube||-||-||300|
|Video Views on Youtube||-||-||2000|
|Paid Campaigns / Sponsored Ads||-||-||-|
|Choose Plan||Choose Plan||Choose Plan|
Social media Marketing requires both strategy and creativity. Although this may seem overwhelming, its importance cannot be overstated. It is so important that >92% of marketers use social media as part of their marketing. Additionally, 78% of sellers who participate in social media sell better than others. In addition, its benefits go far beyond increasing sales.
However not all businesses know about the benefits of social media marketing. In fact, nearly 40 percent of small businesses do not use social media. More worryingly, over 16% do not use social media for business at all.
There’s a clear disconnect between those who see the benefits of social media and those who have trouble getting started. If the latter sounds like you read on. You will learn how social media marketing can help you grow your business. Some of the benefits you will learn are: .
To survive in a competitive market, you need to know the new trends in your industry. In fact 72 percent companies use social media to make informed marketing decisions. So how can you stand out from the competition and do your best to be successful? Obviously on social media. Below are 20 reasons why you should implement social media into your business marketing strategy.
Gaining brand awareness and recognition is one of the most important marketing goals for any business. This is because consumers want to buy brands, they are familiar with. Many buyers also have a certain level of brand loyalty which leads to long-term business benefits. Fortunately, social media makes brand building easy and effective.
The advantage of social media over traditional media is that it can get your brand in front of the public more quickly and easily. Additionally, it makes your audience see your brand even when they are not thinking about your brand or product.
Tip: Pay attention to profile and cover photos. One of the best ways to build brand recognition is to place your logo more often and more strategically. Make sure its not overwhelming or distracting.
Make sure your brand images are well represented. Check out the adidas Twitter page. Adidas keeps its Twitter profile nice and clean. They keep their recognizable logo on their profile picture and cover photo without going overboard. This cover photo is very effective as it showcases adidas products while keeping the brand name.
A strong social media marketing strategy creates conversations about your products, brand & partners.
Take Xbox Game Pass on Twitter for example. They tweeted that one of his in-house games is now available on EA Play. By doing this they get a ton of feedback on their products. They also allow people to speak. Fans had real conversations all facilitated by social media.
media posts. Make sure they feel there is a person behind the brand. Making sure they feel like they’re not talking to a robot will give them a better understanding of your company and make them feel like a more valued customer.
Focus on posting content that naturally generates conversation. Some of these methods are:
If you’re going to effectively reach your target customers you need to know what they’re interested in. You can do this by following their social conversations on certain topics. This is called social listening and it can help you understand what’s important to your audience while also identifying trends they’re paying attention to. You can also learn what they represent which can help you create content that addresses these issues.
Check out Belk on Twitter. The interests of the target audience align very well with the female empowerment message portrayed in this tweet. Aligning with the same values creates a strong connection with your target audience. Social listening can help you if you don’t know how to match the interests of your target audience.
Tip: Make social listening and seeing what your target customers are talking about in your industry part of your routine. If you want to take your social listening to the next level
Using social media is a great way to share your brands mission and stories. An effective story can have a huge impact on your brand image. These stories can be simple or elaborate depending on what you think.
Take this Starbucks post for example. They wanted to share a video that tells the story of a customer who had a very pleasant experience at a Starbucks drive-thru. They spread the word that their product (or service) will be enough to give positive feedback not just how one of their customers is affected.
Tip: Not all stories are long and complicated. You can tell a powerful and clear story using simple images. As long as it tells a good story it can effectively help your audience.
Listening research is similar to social listening. It looks for keywords used by your audience but focuses more on your specific product. You can use social media to collect this information.
Tip: Many social media platforms allow you to see the reach and insight of any post.
Consumers now expect businesses to fulfill their demands through social media. A strong investment in customer service can create meaningful relationships between companies and their customers. The challenge of customer service via social media has never been more difficult.
Social media enables instant customer interaction and feedback. Businesses can also respond to their customers immediately. 71 consumers who had a positive experience with a brand on a social media platform said they were more likely to recommend the brand to someone they know so having a social media customer service strategy is extremely important.
Take this example from Spotify’s support Twitter account. A customer decided to ask a question via Twitter and Spotify was able to respond within hours and help resolve the issue.
Tip: you have separate social media and customer service teams it’s important to maintain strong lines of communication between the two. That way your team won’t struggle to provide customer service through social media.
What could be better than building brand loyalty for free? Customers follow and interact with their favorite brands. In fact, 90% of people say they buy from brands they follow on social media.
This is clearly a direct correlation: if customers follow you, they are more likely to choose you over the competition. If they are loyal customers, they will increase your traffic.
Tip: Make sure to keep your loyal audience engaged and happy. Here are some ideas:
Social media marketing can help drive customers directly to your site. Search engines are great but you miss out on a lot of potential traffic if you rely too much on search results. Social media channels enable a more diverse inbound traffic stream.
While social networks are great for driving traffic to your site you need to think not only about what you post but also how often you post. You don’t want to be that arrogant marketer or you’ll turn your customers off.
We recommend that you publish your content on a fixed schedule. This ensures that your content is published consistently.
Tip: Use bit.ly to shorten your links and place them in your posts and profile. Short links save space and not look overbearing to the audience.
Social media can generate links and have an indirect impact on SEO as Google and Bing display tweets in search results. This feature allows people to see what others are saying about a topic of interest to them. The most relevant topics are trending as new tweets appear on the search results page.
Tip: Using a social media scheduling tool like CoSchedule Marketing Calendar can help you schedule social media posts and keep your content accessible and engaging.
Social media allows you to connect with new people. Here are a few ways it can benefit your business:
Facebook Groups: 1.8 billion people use Facebook groups. There are tens of millions of groups on Facebook and it is likely that in some of them you will meet some potential business partners. Finding these groups and joining them can help you connect with those who might want to work with your brand.
LinkedIn: LinkedIn is designed to help professionals connect with potential business partners collaborators or employees/employees. In fact, 72 percent of B2B buyers use LinkedIn to share important information about their business. Conduct research and find potential collaborators with our LinkedIn network of over 467 million members.
Twitter: Twitter not only allows you to reach your customers but also acts as a platform to reach the right people for your business. You can take advantage of Twitters list feature to create groups of people who may be useful for your social media goals. You can then target your engagement to those potential business partners.
Instagram: Instagram has become a great platform to reach brand contributors and content creators. In fact, Instagram participation is growing and the value of influencer marketing is expected to grow to $138 billion. Instagram creators can now add brands to their favorite brands list to communicate with who they want to work with. This also gives creators an advantage when businesses start looking for new people to collaborate with.
Tip: Consider creating your own Facebook or LinkedIn group for your industry. You’ll find conversations across the industry that will help your marketing and product development.
Organic social media marketing is (mostly) free. Creating social media profiles and posting organic content is free. For some this may be enough and the quality of the content can elevate the content itself. But if you want to go the extra mile and promote it further and paying to advertise can help increase your exposure.
Tip: Don’t write organic content like an ad. This will make your posts appear as spam. If it looks like an ad or has a transactional call to action (eg: Use this coupon code, 30% off, buy now) you have to pay for it. Many marketers see social media as a way to blast free advertising and social media platforms catch on to this idea and limit access to free advertising. By all means if you want to advertise on social networks, you should. But make sure you pay for it so its professional and has a good reach.
Everyone knows that recycling is good so why not recycle your content? You put a lot of effort into it and it should show. You can repost the same content into a blog post or video on your social media platforms. This allows you to reach audiences who may have missed your content the first time around. It also helps to reinforce your branding message and increase the SEO of your content.
For example, Neil Patel often uses this tweet as Instagram posts. This fact extends to those who do not have a Twitter account. If someone follows you on both platforms it gives them the option to show the feed more than once.
Tip: Reusing content doesn’t just mean publishing it in multiple places. You can tweak each post slightly to make it more unique. For example, you can use social media to promote your podcast by posting a quote from a recent guest on Twitter or Instagram. It won’t be the same content but most of the work is already done and it’s a quick way to fill your social media calendar.
Retargeting is a great social media marketing tool. A total of 92 percent of consumers first visit a brands website to do something other than make a purchase. Getting the 8 percent best ads helps you flip through the remaining 92 percent before you buy anything. One way to do this is to run retargeted ads.
Retargeting works by keeping a list of people who have visited your site and placing an anonymous cookie on their browser. When users visit social media sites they are served with retargeting advertising services. This allows you to be seen by customers not only when they are on your site.
Tip: There are some great retargeting tools that are easy to use. Discover the tools and find the right one for you. Use it to promote your product. But be careful not to annoy your customers.
You’ve worked hard to create incredibly unique content and now it’s time to release it for the world to see. Fortunately, social media can help you reach your target audience by distributing your content. You can post organic content on either platform as well as promote other content through your posts.
Everyone wants their content to get an audience and social media is a great way to get your content seen. Actually 9729 tweets are sent per second. Apart from this about 56 billion searches are done on Google every day. As mentioned earlier social media posts like tweets can rank in Google so there are many opportunities for the right people to see your content.
There are also integrations that allow you to share the same content across multiple platforms at the same time. For example, Instagram allows you to post to Facebook when you are satisfied. Facebook is testing a new option to switch to Instagram so you can share content on both sides. Just press the button in the sharing settings and you’ll be hearing more in no time.
Tip: You can use the social media calendar to plan your social media content ahead of time. So, when the time comes to publish you can sit back and let the platform do its thing. You’ll be able to reach different audiences on each platform and really expand your reach.
It has already been proven that social media can help you connect with potential colleagues or business partners in your industry. You can also track and monitor your competitors and other businesses in your industry to see what new things they are trying to achieve.
Social media technology and marketing techniques are constantly evolving. If someone in your industry suddenly makes a change you want to know about it and understand why. Keeping up with news that interests you and your business is essential to surviving in a competitive market.
For example, Google changes its algorithm frequently. If you want to learn how it works and see how these changes affect your SEO, you can follow them on Twitter. This way you can keep track of news that affects your business.
Tip: As you learn about industry changes you want to ask yourself how they will affect you and your business. Social media helps give you a constant stream of data that you can use to see how your business is doing and how to adjust your strategy.
Let’s compare your website to a restaurant. Imagine you are walking down the street looking for a place to eat. You see an empty restaurant and a full one. Can you pick the perfect crowded restaurant? It’s a place with all the great food people are looking for. The same goes for your website.
No one wants to receive content that no one is interested in. They want to see what’s going well and often what’s being shared. Of course, their content must be valuable to get many shares. The content that is shared the most should be authentic or creative and original.
Displays the performance of Google Core Web Vitals Woorank blog posts. Hover over the plus sign to see how many times your content has been shared and on what platform it has been shared. If many people share this content others may be influenced to share it on social platforms as well.
Tip: You can add a button to your blogs and websites to show the number of times your content has been shared. These buttons allow for convenient and quick sharing.
Similarly following industry news on social media is a great and easy way to keep your customers up to date with your news. If your business makes a big announcement about a new product or an exciting event it will excite and excite people.
When E.L.F. The cosmetic and skin care product announced the expansion when it shipped and a lot of people started talking about it. This Instagram post alone has nearly 5000 likes and over 200 comments.
Tip: So, what kind of news you should share?
Everyone wants to be seen as a leader. We want people to look at you and your content first when they ask a question. So how do you stand out from other business professionals in your industry? Social media can help you with that.
Social media allows you to reach a surprising number of people. Your potential audience is large so the first step is to narrow down your target audience and create relevant content for them. Social media not only gives you the opportunity to post great content but it also opens up avenues for you to connect and interact with your followers. Once you’ve contacted them, they’re more likely to come back to you if they have any questions about your business.
For example, Seth Godin uses Instagram to connect with people and facilitate discussions about marketing. Marketers turn to him and his blog when they have questions about related topics. He uses social media to connect with people who see him as a thought leader.
overnight. If you want to be the first-person people, come to when they ask a question take your time. Start by asking questions about who you think are thought leaders. Ask questions like Who to ask. Who are other people looking for in my area? How can I promote myself like them? Then slowly accept what I’ve learned to build connections and start discussions among my followers.
Social media influences consumer behavior. It is important to understand how much it affects. Social media gives you important insight into how your customers make purchasing decisions and what their general opinion is about current trends. How can you find out what these trends are? Hello again, listen social.
By listening to what your customers are saying about your brand and products you can identify what is working in your strategy and what pain points your customers are having. Understanding the value that matters to your customers will help you market to them. Social media platforms have created spaces for people to voice their opinions about news politics products or whatever else is trending right now. Twitters home page also has a What’s Happening section where you can see what users are saying and what’s trending.
Tip: TweetDeck is a social media listening tool that lets you search for topics on Twitter to see what people think about them. You can use this tool to find out what users are saying about you and your competitors along with any other keywords you want to know about.
Almost everyone is on social media. Including your competitors... there are at least 448 billion people. This is not a bad thing for you as you can monitor their social media for some important insights.
The first thing you need to do is identify your competitors and their social media strategies. To do this observe their social media profiles and analyze the type of content they post. You can also use various analysis tools to see how you compare to your competitors.
You can see how many likes each post has received but if you want to dig deeper into how you compare to your competitors you can use tools like Rival IQ to see activity and engagement levels.
Tip: Doing research is a waste of time if you don’t use what you learn to improve your company. Ask questions about how they deal with the problem? How many competitors do we have? How do they compare to us? Be aware of how others navigate their campaigns and take notes on how you can do better.